If you think that your website might be loading slowly, one of the best things that you can do is perform a baseline website speed test worldwide from various locations in order to get an idea of where you stand at the current moment. Many companies that do speed testing will give you a different breakdown of how your pages load, and show in detail some of the page elements that are causing your site to load slowly. When you have this information, you can go on to your site and make the necessary changes that will allow you to speed up your site and make users happy!
It’s easy to get focused on page design, images, features, and lots of other different site elements, but one thing to understand is that if your website isn’t loading fast enough, none of these other things will matter at all! That’s because you will lose the attention of your users, and most likely their trust as well because once it looks like your site doesn’t load fast enough, they may think that you are running a cheap or low quality site, and they lack of trust can even spread to you brand if you are in business and your website is seen as an extension of your brand. Having the fastest web hosting you can get is also important too, because the speed of your servers is an important factor. So the most important thing to take away here is that in order to keep your users happy, before you worry about a bunch of other things on your site, you need to make sure that it loads quickly, otherwise you could be risking your reputation, and a lot more if users deem your site to be low quality or untrustworthy.